Secondary Research - 1
I found a great article on http://www.wellingtonnz.com/ about Cuba Street detailing most/all of its highlights.
Further research into Courtenay Place revealed that its theatre/movie scene is something that people often talk about when discussing the street. The Embassy Theatre gets a high amount of mentions for being the location of a number of premieres of Peter Jackson's movies, which would interest tourists in particular (my target audience). This leads me to think perhaps the Courtenay Place spread should feature the film/theatre aspect. The nightlife is also a strong feature of the street so will be a focus of some of my ideas/sketches.
Websites and books put emphasis on Courtenay being an entertainment based destination vs Lambton Quay which is a shopping/business destination.



No comments:
Post a Comment